About Us

LMA provides its members with professional support and education as well as opportunities for intellectual and practical information exchange. LMA provides a forum for its members that: 

• Encourages and provides continuing education and professional development.
• Brings together those engaged in the profession of legal services marketing.
• Provides an opportunity to share ideas and experiences while being sensitive to the competitive position of legal providers and issues of confidentiality.
• Establishes criteria and maintains professional standards of conduct and performance.
• Educates the legal community and other professionals about the role of the marketing. professional and its function within the legal services industry.
• Access to state-of- the-art marketing methodology and the latest developments that will impact their employers' bottom line.

To learn more about the Capital Chapter's activities, we invite you to attend one of our Upcoming Events.

With almost 350 members from the Washington, D.C., metro area, the Capital Chapter is one of the largest and most vibrant LMA chapters in the nation. Our stated mission is to foster our members' development and success by building an inclusive, professional community through educational programs, social events and peer interaction. In order to accomplish our goals, we host a wide variety of programs on everything from press relations to the best tracking software to how general counsels think. In late 2007, we presented an innovative and highly successful one-day mini-MBA program for our members. We offer two exciting social events each year: a Summer Social and a winter Holiday Party. We have published a Resource Guide listing professionals in dozens of specialties who can assist our members. Through four specialized Roundtables, we serve the needs of niche groups among our membership such as the "Future Law Firm Leaders" who are new to the profession. We publish a bimonthly electronic newsletter, "Capital Ideas," with features that are relevant to our members' daily professional lives.